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Arizona State University has social media policies and procedures that should be followed by all who manage social accounts (staff and students), as the university can be found liable for the content posted to the sites.
The guiding principle behind social media marketing is that our presence should be continuous, engaging, updated frequently and foster conversation and discussion. Our goal is to keep the college visible to students and external audiences by fostering a sense of connection, belonging and identity. Research evidence suggests that this sense of connection aids in recruitment, retention and development.
If you have news, events, interesting articles or thought-provoking issues, please pass on ideas and information to us. The more valuable content we post, the more connected our followers will feel to their college.
All sites created on behalf of the University are monitored to ensure compliance with University policies.